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WHEN TOURISM MEETS TRADITION: UZBEKISTAN’S SOCIAL BALANCING ACT

Authors

  • Davronova Marjona Baxodirovna

    Silk Road International University of Tourism and Cultural Heritage
    Author

Keywords:

tourism, cultural heritage, silk road, sustainable tourism, social tourism, cultural preservation, community-based tourism, gentrification

Abstract

This article explores how Uzbekistan is navigating the complex intersection of rapid tourism growth and the preservation of its rich cultural heritage. As the country repositions itself as a major destination on the modern Silk Road, it faces a social balancing act—ensuring economic development and global engagement while safeguarding historical authenticity, community well-being, and sustainable practices. The piece highlights key issues including cultural commodification, urban redevelopment, inclusive tourism, and the role of festivals and local traditions in shaping a responsible future for Uzbekistan’s tourism industry..

References

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Published

2025-09-05