DIGITALIZATION OF HOTEL SERVICES: ECONOMIC EFFICIENCY
Keywords:
hotel digitalization, economic efficiency, hospitality technology, digital transformation, operational optimization, revenue managementAbstract
This article examines the economic efficiency of digitalization in the hotel industry through comprehensive literature analysis and critical evaluation of existing research. The article contributes to understanding the relationship between technological investment in hospitality and economic outcomes, providing insights for hotel management and industry stakeholders regarding digital transformation strategies..
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